The value-creation story
The money you’re leaving on the table.
Growing your earnings doesn’t just add profit. It re-rates your entire company to a higher multiple — and unlocks buyers and financing you can’t reach today. This is the single most valuable idea most owners never get told.
Double the earnings. Triple the value. That gap is the whole reason to work with someone who can get you there.
Why EBITDA growth is worth more than it looks
You don’t just add a dollar of profit — you add that dollar times your multiple to the value of the business. And as you grow, the multiple itself usually climbs. That’s two forces pushing up at once.
The funding cliff below $3M
Under roughly $3M of EBITDA, most banks, private equity firms, and serious buyers consider you “too small.” Financing is scarce and expensive, and the multiples are low. Cross that line and a whole new class of capital and buyers opens up — often at a higher multiple for the same business.
The multiple ladder & EBITDA arbitrage
The same dollar of earnings is simply worth more inside a bigger company. A small business might trade at four times earnings; a real platform at eight. Grow across the threshold and your earnings re-rate — that’s the arbitrage.
What a roll-up is
Buy several small companies at low multiples, combine them into one larger platform, and the whole is worth a higher multiple than the parts. Value gets created by the combination itself — and it’s a path I know well.
What actually moves your multiple
Recurring revenue, a diversified customer base, a business that runs without you, clean books, a real growth trajectory, and documented systems. These are the levers — and they’re exactly what I go to work on.
Let’s talk
Want to know your number — and the bigger one?
Tell me your rough earnings and I’ll walk you through what your business could be worth today, and what it could be worth across the threshold.
— William